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Anthony Boyer
Anthony Boyer

Hey, I’m Anthony. I am an Account Executive with 5 years of agency background with planning and buying experience in both traditional and digital media. During my downtime you'll find me outdoors or chasing a puck around at the rink.

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How to Reach Cord-Cutters

Using Connected TV to drive sales in well-established markets.

Objective Increase sales for a quick-service restaurant (QSR) in well-established markets using Connected TV strategies.   Campaign Strategy Our agency partner came to us with the task of improving sales for their QSR client. While the QSR had a strong social, display, and linear TV presence, sales growth had been minimal over the past year. […]

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