LumenAd’s Next Chapter
We’re launching LumenAd as a standalone platform on January 7, 2019.
A New LumenAd On January 7, 2019 we will release LumenAd as a standalone platform available for license. This means two big things: LumenAd will have a redesigned user interface, beefed up capabilities and new features. Media teams will have the option to use LumenAd on a self-serve basis. Our partners will have a more […]
LumenAd’s Video Capabilities
In-stream, out-stream, social and more.
LumenAd’s Video Capabilities Here’s a rundown of LumenAd’s video capabilities along with some thoughts on strategy for each. Not included is Connected TV, which requires a post all its own. Overall, video ads are generally better for awareness than engagement (with a few exceptions). If you have any questions or would like to know campaign […]
How LumenAd Makes You Faster
We broke down how, exactly, LumenAd makes our partners more efficient.
How LumenAd Makes You Faster OK — thought experiment: what would you do if you could fit your whole 8-hour work day in 2 hours? This, generally, is the amount of time LumenAd saves our partners. And it kind of surprised us when we found out—all the time-saving features we developed seemed obvious to us. […]
How LumenAd Is Structured
And how it provides capacity.
What LumenAd Is LumenAd is a media management platform that serves as the first, central end-to-end solution built specifically for the entire media execution process. We developed it to accomplish our mission: to make managing media not suck. The result is a platform (backed by service) that provides everything agencies need to run media in-house. […]